Bottle Blog

Our Story

How Andy met Will, and Bottle was built.

Will Schreiber Andy Blechman Emily Wilson 15 Oct 2020 • 3 Min Read

How Starbucks, Dunkin’, and Panera Drive Loyalty With Memberships

Why the membership model is a win-win for coffee drinkers and local coffee shops.

Emily Wilson 13 Oct 2020 • 4 Min Read

Founder Stories: Haluk Ural of Human Food RVA is All About Community

Haluk Ural is a Richmond resident and longtime CrossFit devotee, two facts that led to the natural birth of his clean meal prep business, Human Food RVA.

Emily Wilson 22 Sep 2020 • 5 Min Read

How Planted Table Doubled Their Revenue with Simplified Ordering and Top-Notch Customer Service

When co-founders Megan Scott and Lauren Mahlke launched Planted Table, a vegan meal plan company that serves the Bay Area, they received swift community traction.

Emily Wilson 22 Jun 2020 • 3 Min Read

How to Build an Audience and Nail Your Communication Strategy

So you’ve launched your business. You have a product, maybe a small set of customers, some sort of web presence, and you’re ready to sell and scale. Now it’s time to build an audience.

Emily Wilson 28 May 2020 • 3 Min Read

The Pros and Cons of a Subscription-Based Model

While a subscription-based model works across many sectors including entertainment, media, and consumer goods, there are pitfalls when it comes to local food and drink businesses.

Emily Wilson 27 May 2020 • 1 Min Read

Scaling Your Business: From Instagram to Bottle

If you’re a small business that’s been selling on Instagram—or taking manual orders elsewhere, like email—here are some tips on how to create a successful digital business that starts with Instagram and ends with Bottle.

Emily Wilson 13 May 2020 • 3 Min Read

How to Take Your Farmers Market Game to the Next Level

You can use Bottle to power a weekly CSA home delivery program, to allow your regulars to restock outside of market hours, or to tout exclusive deals to clients that buy in bulk.

Emily Wilson 06 May 2020 • 2 Min Read

Bakers on Bottle: Streamline and Expand Your Weekly Bread Sales

Are you a bakery that’s bringing pieces of your sourdough starter, or a farmer that just harvested the first of the season’s asparagus? A personal text to your list of regulars goes a long way to build friendly rapport and generate increased sales.

Emily Wilson 04 May 2020 • 3 Min Read

How Bottle Helps Wine Shops Deepen Customer Relationships and Capture More Orders

The real-time access and casual conversation afforded by text message communication positions wine shops to become more than a place to stop in for a bottle. They become locals’ go-to source for all things wine, a fully-fledged neighborhood fixture.

Emily Wilson 04 May 2020 • 3 Min Read

Customer Connection is More Than a Trend

With a significant portion of the world sequestered to their homes, people are looking for—and finding—new ways of connection.

Emily Wilson 06 Apr 2020 • 2 Min Read

Alternative Revenue Streams

These are extraordinarily challenging times for small business, but the economic and social impact of COVID-19 is also lending itself to creative solutions for alternative revenue streams.

06 Apr 2020 • 4 Min Read