Bottle Blog
Our Story
How Andy met Will, and Bottle was built.
How Starbucks, Dunkin’, and Panera Drive Loyalty With Memberships
Why the membership model is a win-win for coffee drinkers and local coffee shops.
Founder Stories: Haluk Ural of Human Food RVA is All About Community
Haluk Ural is a Richmond resident and longtime CrossFit devotee, two facts that led to the natural birth of his clean meal prep business, Human Food RVA.
How Planted Table Doubled Their Revenue with Simplified Ordering and Top-Notch Customer Service
When co-founders Megan Scott and Lauren Mahlke launched Planted Table, a vegan meal plan company that serves the Bay Area, they received swift community traction.
How to Build an Audience and Nail Your Communication Strategy
So you’ve launched your business. You have a product, maybe a small set of customers, some sort of web presence, and you’re ready to sell and scale. Now it’s time to build an audience.
The Pros and Cons of a Subscription-Based Model
While a subscription-based model works across many sectors including entertainment, media, and consumer goods, there are pitfalls when it comes to local food and drink businesses.
Scaling Your Business: From Instagram to Bottle
If you’re a small business that’s been selling on Instagram—or taking manual orders elsewhere, like email—here are some tips on how to create a successful digital business that starts with Instagram and ends with Bottle.
How to Take Your Farmers Market Game to the Next Level
You can use Bottle to power a weekly CSA home delivery program, to allow your regulars to restock outside of market hours, or to tout exclusive deals to clients that buy in bulk.
Bakers on Bottle: Streamline and Expand Your Weekly Bread Sales
Are you a bakery that’s bringing pieces of your sourdough starter, or a farmer that just harvested the first of the season’s asparagus? A personal text to your list of regulars goes a long way to build friendly rapport and generate increased sales.
How Bottle Helps Wine Shops Deepen Customer Relationships and Capture More Orders
The real-time access and casual conversation afforded by text message communication positions wine shops to become more than a place to stop in for a bottle. They become locals’ go-to source for all things wine, a fully-fledged neighborhood fixture.
Customer Connection is More Than a Trend
With a significant portion of the world sequestered to their homes, people are looking for—and finding—new ways of connection.
Alternative Revenue Streams
These are extraordinarily challenging times for small business, but the economic and social impact of COVID-19 is also lending itself to creative solutions for alternative revenue streams.
